Top 5 Fashion Games on Android in Brazil - Q1 2022

In Q1 2022, the top 5 fashion games on Android in Brazil showcased varying trends in downloads, revenue, and active users. Here's a closer look at each app's performance based on Sensor Tower data.

Makeup Master: Beauty Salon from Game In Life saw its weekly downloads start strong at over 816K but experienced a decline throughout the quarter, falling to around 133K by the end of March. Active users also mirrored this trend, beginning at over 1.1M and dropping to approximately 334K.

Hair Challenge by Rollic Games maintained a fairly steady download rate, peaking at 203K in late December and tapering to around 103K by the end of Q1. Weekly active users remained consistent, hovering around 350K to 400K throughout the quarter, with minor fluctuations. Revenue was minimal, with minor peaks reaching $11.

Project Makeover from Magic Tavern, Inc. showed a gradual decline in weekly downloads, starting at 342K and ending at around 39K. Despite this, the app generated significant revenue, peaking at approximately $23K in early January and maintaining over $16K towards the end of March. Active users saw a decrease from around 352K to 217K.

Makeup Artist: Makeup Games by FunLanding Game Studio had fluctuating download numbers, starting strong at 187K and experiencing a mid-quarter dip before rising again to 124K. The app's revenue remained stable, averaging around $150 weekly. Active users decreased from 378K to 234K over the quarter.

Hair Dye from CrazyLabs LTD saw a notable increase in downloads, peaking at 167K in late February before settling at around 70K by the end of March. Active users displayed a similar trend, peaking at 485K before declining to approximately 235K.

For more detailed insights and analysis, visit Sensor Tower.